After 37 years in media, and even if no one else reads it, I've decided to share a few things that I've learned along the way.
You know, Brian Tracy taught me a long time ago that selling is nothing more than "the transfer of enthusiasm". That's as true today as it was 20 years ago when I first heard it. If you are excited about what you do, and if you can articulate that to others, you will do well.
It's hard not to be enthusiastic about the Grand Rapids Business Journal. Heck, I'd have to be pretty stupid to even still be here after 21 years if it wasn't simply the best business-to-business newspaper in the area. Frankly, (pardon the ego), I'm probably good enough at what I do to go anywhere and and do it for someone else. That being said, I'm here.
I'm sure my co-workers feel the same way. They're all good. They all believe in the publication. And they all know it. I'm just a bit more outspoken, I guess.
I hope you will enjoy this blog, and that you can learn from some of my mistakes over the years. I hope to learn from you, too, Feel free to comment. Feel free to email.
Tuesday, February 12, 2008
Subscribe to:
Post Comments (Atom)


No comments:
Post a Comment